You started your business for a reason! You have passion, talent, and the world needs to know your name! That’s right, THE WORLD. And the best way to do that… TELEVISION!
I CAN SHOW YOU HOW TO LAUNCH YOUR TALK SHOW THE RIGHT WAY!
Let’s face it, if you’re on television, you MUST be good! Great even! Only people who are amazing get their own TV shows! Right? You can have your book and blogs ghostwritten, and most experts can practice and be great for a 6 minute media segment, but to truly shine for a full half hour or hour long show, you have to bring it! And you can’t fake that on TV. The audience knows that too. That’s why they trust TV so much more than any other form of media. And it’s why you should add TV to your marketing mix for your business.
Caveat: Not all TV is the same. When you produce your own show, you get one thing you rarely get when you work directly with a network or studio – CONTROL! I had an inside view of a major network show, and watched the production staff change 3 times. The producers always called me because I always had just the right person they were trying to cast, but by the end I had to ask, what show is this for? The segments sounded like they should be on Jerry Springer, which wasn’t what I signed up for, for sure! That show didn’t make it! Before you go into production, be sure you have your ground rules set, know the brand image you will present and stick to your guns! This is about YOU connecting to YOUR audience! It’s intimate, personal, and yes, you can make it your way!